Full Service Broker Depository: CDSL & NSDL
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ICICI Securities Limited is a part of nationally renowned ICICI Group. ICICI Direct is a prominent part of ICICI Securities that offers various investment choices such as stocks, mutual funds, bonds etc.

Product Basket

The segments in which you can invest (includes Equity, Commodity, Currency, Futures and Options) through this broker

Equity
Commodity
Currency
Futures
Options
Brokerage Plans:

1 or more plans offered by this broker, which outlines, Account opening and maintenance fees charged by this broker, Brokerage charges and Margins provided. Use plan switcher to see the difference in offerings, if multiple plans are available.

Charges

Account Opening Charges

Free

Account Maintenance Charges

₹ 700

Plan Charges

₹ 299

Call & Trade Charges

Free
Brokerage

Equity Delivery Brokerage

0.75%

Equity Intraday Brokerage

0.25%

Equity Futures Brokerage

0.03%

Equity Options Brokerage

₹ 20

Currency Futures Brokerage

₹ 20

Currency Options Brokerage

₹ 20

Commodity Futures Brokerage

₹ 20

Commodity Options Brokerage

₹ 20
Margins

Equity Delivery Margin

2x

Equity Intraday Margin

7x

Equity Futures Margin

4x

Equity Options Margin

4x/2x

Currency Futures Margin

4x

Currency Options Margin

0x

Commodity Futures Margin

2.5x

Commodity Options Margin

0x
Charges

Account Opening Charges

Free

Account Maintenance Charges

₹ 700

Plan Charges

₹ 5000

Call & Trade Charges

Free
Brokerage

Equity Delivery Brokerage

0.75%

Equity Intraday Brokerage

0.25%

Equity Futures Brokerage

0.25%

Equity Options Brokerage

₹ 35

Currency Futures Brokerage

₹ 20

Currency Options Brokerage

₹ 20

Commodity Futures Brokerage

₹ 20

Commodity Options Brokerage

₹ 20
Margins

Equity Delivery Margin

2x

Equity Intraday Margin

10x

Equity Futures Margin

4x

Equity Options Margin

4x/2x

Currency Futures Margin

4x

Currency Options Margin

0x

Commodity Futures Margin

3x

Commodity Options Margin

0x
Charges

Account Opening Charges

Free

Account Maintenance Charges

₹ 700

Call & Trade Charges

Free
Brokerage

Equity Delivery Brokerage

0.55%

Equity Intraday Brokerage

0.05%

Equity Futures Brokerage

0.05%

Equity Options Brokerage

₹ 95

Currency Futures Brokerage

₹ 20

Currency Options Brokerage

₹ 20

Commodity Futures Brokerage

₹ 20

Commodity Options Brokerage

₹ 20
Margins

Equity Delivery Margin

2x

Equity Intraday Margin

7x

Equity Futures Margin

4x

Equity Options Margin

4x/2x

Currency Futures Margin

4x

Currency Options Margin

0x

Commodity Futures Margin

2.5x

Commodity Options Margin

0x
Charges

Account Opening Charges

Free

Account Maintenance Charges

₹ 700

Plan Charges

₹ 299

Call & Trade Charges

₹ 50
Brokerage

Equity Delivery Brokerage

0.05%

Equity Intraday Brokerage

0.05%

Equity Futures Brokerage

₹ 0

Equity Options Brokerage

0.05%

Currency Futures Brokerage

0.05%

Currency Options Brokerage

0.05%

Commodity Futures Brokerage

0.05%

Commodity Options Brokerage

0.05%
Margins

Equity Delivery Margin

2x

Equity Intraday Margin

7x

Equity Futures Margin

4x

Equity Options Margin

4x/2x

Currency Futures Margin

4x

Currency Options Margin

0x

Commodity Futures Margin

2.5x

Commodity Options Margin

0x
Trading Platforms Learn More

Set of software & applications offered by the broker for executing buy and sell orders online. These are names of their portals and mobile apps, for full desc- Full Platform Details.

ICICI direct Mobile Trade Racer Web-based Platform
Pros

Advantages and Strengths of this broker.

  1. VTC (Valid Till Cancelled) option gives customers a chance to place buy or sell limit orders which will remain valid for 45 days.
  2. It offers research-based financial advice on all asset classes.
  3. Technical analysis and stock tips are provided to customers free of cost.
Cons

Disadvantages of this broker that it needs to improve upon.

  1. Brokerage is high as compared to others. To avoid paying higher brokerage, customers have to subscribe to ICICI direct Prime or prepaid brokerage plans.
  2. Minimum brokerage charge as per the standard I-Secure Plan is very high for traders who do not trade frequently.
  3. ICICI Direct charges higher brokerage to customers who trade in penny stocks.
  4. The charge is high for call & trade (after the first 20 free calls in a month).
Additional Features

Extra features provided by the broker at little or no extra cost. Like research reports, SMS alerts etc.

3 in 1 Account
Free Trading Calls
Free Research Reports
SMS Alerts
Margin Funding
Margin Against Share
Other Investment Options

Services provided by the broker for investing in other financial assets such as Mutual funds, Insurance, Bonds etc.

Mutual Funds
IPO Platform
Bonds & Debt
Exchange Traded Funds
Insurance
Finology Ratings & Reviews for ICICI Direct

Ratings are provided based on customer service, usability, charges and overall average. Reviews are based on positive and negative aspects of the broker that help you understand this broker better.

Charges

(2.5)

Usability

(3)

Customer Service

(3.5)

Charges Review

  • ICICI Direct offers low brokerage charges for traders at extra charges and under certain conditions.
  • Equity delivery charges are higher as compared to others.
  • They have different brokerage plans & margin plans for which are chargeable.
  • Their Call & Trade charges are minimal with unlimited order placing facilities.

Customer Service Review

  • ICICI Direct provides support over call & email.
  • As per customer reviews, the support is prompt.
  • They do not provide chat support and the option to raise a ticket is also not available.
  • Dedicated RM is provided to all customers.
  • They have physical branches present in most of the cities.

Ease of Use Review

  • The trading platforms are user friendly and easy to navigate.
  • ICICI Direct provides free trading calls & research reports over mail and website.
  • A single platform can be used to invest in insurance, home loans, FDs etc.
  • Educational content is adequately available on the website and is categorized for beginners, traders etc.

Account Opening Procedure Review

  • The online account opening process is easy for individual accounts.
  • A copy of POA form needs to be submitted mandatorily for physical verification.
  • The offline process is cumbersome and time consuming.
  • They support NRI accounts as well.
  • Upon successful account opening you’ll get additional subscriptions (online courses, magazines etc.) for free.

Why Choose ICICI Direct? Know Everything about ICICI Direct here.

Verdict

ICICI Direct offers various trader-friendly plans with reduced brokerage. Their web trading platform lacks terminal experience. Equity delivery is chargeable in all plans. They offer limited leverage across plans.

If you are a trader, the broker provides you with

  • They have premium plans with different rewards for the customers

  • Equity ATM facility is available which means that the amount is immediately credited to your account upon selling of shares (available only on sale of selected stocks). You are entitled to receive up to ₹ 50,000 per day within 30 minutes of the execution of the order.

  • Technical analysis & charting tools are available in the trading platforms.

If you are an investor, the broker provides you with

  •  They provide free subscriptions of premium online courses, magazines etc. 

  • They also publish an e-magazine named ‘Money Manager’ for market updates. Also provide recommendations and research reports.

  • Customers can check their portfolio’s risk component and also find targeted investment plans on the website by simply logging in. 

Trading Tools

ICICI Direct Mobile 

A mobile trading application offered for both Android & iOS users. The simple and user-friendly interface is helpful for both traders and investors. The app offers features such as stocks movement with real time quotes. Apart from stocks & mutual funds, customers can also invest in bonds, FDs, Insurance, NPS, and even apply for loans through this app.

Trade Racer 

Trader Racer is a website from ICICI Direct used for trading & investment. Customers who find using the app inconvenient can access this website from any computer or desktop. It provides a single platform for trading in all segments. Also provides advanced charting features, access to trading calls and research reports, and quick fund transfer and payout facility.

Charges Details

For Equity

CHARGES

DELIVERY

INTRADAY

FUTURES

OPTIONS

Transaction Charges

0.00325% - NSE

0.00325% - NSE

0.0019% - NSE

0.05% - NSE

Demat Transaction Charges 

Sell side, ₹ 18.5 per scrip 

-

-

-

Clearing Charges

-

-

0.0002% - NSE

0.005% - NSE

GST

18% on Brokerage + Transaction + Demat Charges

18% on Brokerage + Transaction

18% on Brokerage + Transaction + Clearing Charges

18% on Brokerage + Transaction + Clearing Charges

STT

₹ 100 per Lacs 

Sell side, ₹ 25 per Lacs 

Sell side, ₹ 10 per Lacs 

Sell side, ₹ 50 per Lacs 

SEBI Charges

₹ 15 per crore

₹ 15 per crore

₹ 15 per crore

₹ 15 per crore

For Commodity

CHARGES

FUTURES

OPTIONS

Transaction Charges

0.0026%  Non Agri

-

Clearing Charges

0.00%

0.00%

GST

18% on Brokerage + Transaction

18% on Brokerage + Transaction

STT

Sell side, 0.01% - Non Agri 

Sell side, 0.05%

SEBI Charges

₹ 15 per crore

₹ 15 per crore

For Currency

CHARGES

FUTURES

OPTIONS

Transaction Charges

0.0009% - NSE
0.00022% - BSE

0.04% - NSE
0.001% - BSE

Clearing Charges

0.0004% - NSE
0.0004% - BSE

0.025% - NSE
0.025% - BSE

GST

18% on Brokerage + Transaction

18% on Brokerage + Transaction

STT

-

-

SEBI Charges

₹ 15 per crore

₹ 15 per crore


NOTE:

18% GST applicable on Plan Charges.

Prepaid Plan (Lifetime)

Cash %

Margin / Futures %

Options (Per Lot)

Currency Futures & Options

Commodity Futures

₹ 5000

0.25

0.025

₹ 35

₹ 20 per order

₹ 20 per order

₹ 12500

0.22

0.022

₹ 30

₹ 20 per order

₹ 20 per order

₹ 25000

0.18

0.018

₹ 25

₹ 20 per order

₹ 20 per order

₹ 50000

0.15

0.015

₹ 20

₹ 20 per order

₹ 20 per order

₹ 1,00,000

0.12

0.012

₹ 15

₹ 20 per order

₹ 20 per order

₹ 1,50,000

0.09

0.009

₹ 10

₹ 20 per order

₹ 20 per order

 

Prime Plan (Yearly)

Cash %

Margin / Futures %

Options (Per Lot)

Currency Futures & Options

Commodity Futures

eATM Limit 

Special MTF Interest rates/LPC (% per Day)

₹ 299

0.27

0.027

₹ 40

₹ 20 per order

₹ 20 per order

2.5 lakhs

0.04

₹ 999

0.22

0.022

₹ 35

₹ 20 per order

₹ 20 per order

10 lakhs

0.0035

₹ 1999

0.18

0.018

₹ 25

₹ 20 per order

₹ 20 per order

25 lakhs

0.031

₹ 2999

0.15

0.015

₹ 20

₹ 20 per order

₹ 20 per order

1 Cr

0.024

 

 

 

ICICI Direct Complaints & Stats

Company name:

ICICI Securities Limited

Contact:

1860-123-1122

Email:

helpdesk@icicidirect.com
ICICI Direct Customer Reviews

Overall Rating

3.9

Based on 9 reviews

Rating Summary

5
55%
4
11%
3
11%
2
11%
1
11%

Review Analytics

Platform 1 votes

Charges 4 votes

Transparency 1 votes

Features 1 votes

Customer Support 1 votes

kavya kathuria

(5)

Posted on 29 Apr 2021

Great

k. ritika

(5)

Posted on 23 Apr 2021

Really recommended

nitin parmar

(5)

Posted on 01 Jan 2021

5 year

ganesh jayaraman

(4)

Posted on 22 Dec 2020

No issues in terms of trading or the quality of their software. Charges are a bit high.

abhijay shukla

(5)

Posted on 20 Dec 2020

it is good for full time trader sand safe for investor

someswar kumar

(3)

Posted on 20 Dec 2020

I have been using since 2015. Brokerage is very high compares to others. Otherwise service is good.

sujon palit

(1)

Posted on 19 Dec 2020

Charges very high

anshul jain

(2)

Posted on 19 Dec 2020

For equity the brokerage is very high. Maintaince charges are also very high. For mutual fund they majorly sell regular plan not direct plan and push plans from where they get higher commission i feel have invested in couple of the mand they didnt even gave 5%return in 3 years. They have a very good customer handling team and provided assistance on phone is I feel best. The appand technology is very good.

hrushikesh chavan

(5)

Posted on 19 Dec 2020