Top Full-Service Broker in India in 2023

Created on 21 Apr 2023

Wraps up in 5 Min

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Updated on 10 May 2023

Full-Service Brokers are a type of financial advisor who provides comprehensive services for their clients in all areas of investment management. They help their clients make informed decisions about their money, with the goal of helping them achieve their financial goals.

Full-Service Brokers offer advice on everything from investments to insurance and taxes, as well as providing guidance on retirement planning and estate management. They can also assist you with managing your portfolio through market cycles by recommending strategies that help minimise losses during downturns while maximising gains during bull markets.

Top Full-Service Brokers in India in 2023

1ICICI Direct

ICICI Direct is one of the most popular full-service broker in India. It was established in the year 2000 and has since then been providing its customers with various financial products and services. The company offers services such as wealth management, investment advisory services, portfolio management etc.

The advantages of using ICICI Direct include:

2. HDFC Securities

HDFC Securities is one of the leading full-service brokerage firms in India. The company was founded in 1996 and has since grown to become one of the most trusted names in the industry.

The services offered by HDFC Securities include:

The advantages of using HDFC Securities are:

3. Kotak Securities

Kotak Securities is a full-service broker that offers trading services in equities, derivatives and commodities. The company also provides research services to institutional clients. Kotak Securities was founded in 1994 by Uday Kotak and has offices across India as well as overseas markets such as Singapore and Dubai.

The company offers a wide range of products, including equity shares, index futures contracts, options contracts (puts & calls), currency futures contracts and commodity futures contracts through its online trading platform called KOTAK Direct Plus+. This enables investors to trade online with ease while enjoying the benefits associated with being part of one of India's largest financial institutions - Kotak Mahindra Bank Limited (KMB).

The advantages of Kotak Securities are:

4. Motilal Oswal

Motilal Oswal is a full-service brokerage firm that offers services in equity, debt and currency markets. The company was founded in 1993 by Motilal Oswal, and it has more than 2200 employees working across its offices in India and abroad.

The advantages of Motilal Oswal are:

5. Sharekhan

Sharekhan is a full-service broker that offers trading services in equities, derivatives, mutual funds and commodities. The company was established in 1999 as a subsidiary of the National Stock Exchange (NSE). Sharekhan has offices in Mumbai, Kolkata and Delhi, with over 300 employees who work closely with their clients to provide them with personalised service.

The services offered by Sharekhan include:

The advantages of Sharekhan are:

6. Axis Direct

Axis Direct is one of the leading full-service brokers in India. It offers a wide range of financial services, including insurance and investments. The company has been around since 1988 and has more than 1,200 employees working across its branches in India and abroad.

Axis Direct provides its customers access to a wide range of products from different companies through a single platform. This means that you can find everything you need in one place without having to go through multiple websites or applications for each product or service that interests you.

The advantages of Axis Direct are:


Full-service brokers offer a wide range of services at an affordable price. They can help you save money on your investment and get the best return on your money. A full-service brokerage firm has access to expert advice from financial experts who have years of experience in their respective fields. This means that you will be able to get professional advice for all your investments, including stocks, bonds, mutual funds etc., instead of relying on just one expert for each type of asset class (e.g., stocks vs bonds).